Portfolio
b2b, b2c, & B2g
Business to...
"Conversation with customers will increase sales, even in the product or service is never mentioned."
- george farris
My career spans a broad range of industries—supporting large utility providers, leading-edge technology companies, nationwide consumer brands, and even niche local businesses such as a specialty dirt bike suspension shop. I’ve delivered results across B2B, B2C, and B2G environments, adapting strategies to fit the distinct buying behaviors, regulatory landscapes, and market dynamics of each.
This diversity has strengthened my conviction that while channels and tactics may differ, the core principles of effective marketing are universal. Understanding the audience, identifying meaningful value, and communicating it with clarity and precision are fundamental skills that translate across every vertical. With this foundation, I’m able to step into new industries quickly, identify opportunities with confidence, and build marketing programs that drive sustainable growth.
Led marketing efforts for strategy, messaging, design, and implementation
ACROSS ALL SECTORS
B2B
B2C
B2G
- Branding identity
- Corporate collateral
- Marketing strategy
- Websites
- Social media & paid ads
- Internal communications
- Marketing team management
- Creative direction
- Print materials
- Agency & client side marketing
- Internal communications
- Partner programs
- Sales support materials
- Trade show booths & materials
- Magazine ads and articles
- Educational videos
- e-Newsletters
- Content by customer segment
- Onboarding Kit
- Product & service development
- Product catalogs
- Training materials
- Email marketing
- Corporate events
- Product packaging
- Interior design of retail store
- Sales support
- Nationwide promotions & coupons
- Brochures
- Magazine ads
- Radio advertising
- Presentations to big box vendors
- Manage PR & SEO vendors
- Surveys
- Focus groups
- Photoshoots
- Multi-million dollar project proposals
- Technical figures and manuals
- Full color legislative reports
- One pagers
- Innovation videos
- Municipal and regional plans
- User interface for military mobile apps
- Industry conference presentations
- Software demos
- Federal reports
- Editing & technical writing
- Infographics
a few recent project examples









